“There is simply no way to duplicate the complexities of nature – the true scent of rose or the delicate feel of shea butter. My intention is to bring nature into people's lives so that they can escape from the stresses of their day. A moment when they can connect to the grounding, soothing force of the botanical world and indulge in a true luxury-spa experience at home."
– Jessica Burman, Founder an CEO
Cocoon Apothecary is a botanical skin care company that embraces the power of nature to deliver a luxurious product without compromise. Based in Kitchener, Ontario, we make skin and body care products that are as good for your skin as they are for the Earth.
Our Beauty Philosophy
Beauty should come from purity and decadence, and nothing is more lavish than what nature has to offer. By now we all know that your skin is the largest organ in your body, and it is the first thing people notice about you. But we forget that skin is truly alive. It absorbs what we put on it. It breathes nutrients in. It expels toxins and waste. All of Cocoon Apothecary’s ingredients are derived from nature: oils, waters and extracts from fruits, nuts, herbs, flowers and trees. The plant world offers substances that cannot be mimicked – complex aromas that vary from year to year, blends of chemicals that heal and treat without side effects, and antioxidants that blast the aging process. A beauty regime should be about indulgence, spoiling yourself and feeling valued. Rich, natural ingredients are all that it takes.
It all began with a glance. In 2003, Jessica noticed her mother’s skin was suddenly glowing like never before. She had been using a new cream, one that was totally natural. Inspired by the transformation, Jessica started buying natural products off the shelf but she had to choose between rich, sumptuous lotions or the “other” ones that were good for the planet. She didn’t understand why you couldn’t have both so she set to work, beginning where many upstart cosmetic businesses do, at her kitchen stove. She started by crafting the basics: scrubs, balms and bath salts, and her friends and family were thrilled with the results. It was clear to Jessica that this could be much more than a hobby. Her husband Lane thought so too. While Jessica went on a trip to Italy with some friends, Lane went to work renovating their basement. She returned home to find a fully equipped cosmetics lab waiting for her – a complete surprise. Jessica and Lane built Cocoon from the ground up juggling jobs during the week and selling at local farmer's markets on the weekend. Jessica left employment for good when she had her first baby in 2008 (they now have two) and Lane left his in 2011. This allowed them to outgrow their basement lab and move into their current location in central Kitchener where they also operate a flagship store. Cocoon has evolved to include over 50 products including men’s grooming and a 100% botanical perfume. They add new products only when they meet their strict standards for quality and refuse to sell anything until they know it is absolutely perfect.